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AI Non-Starter: Why Your Accountant Couldn’t Care Less (and Why That’s Your Problem)

There’s no denying that artificial intelligence (AI) and new technologies are transforming the way businesses operate. But if you’re expecting your accountant or bookkeeper to enthusiastically embrace these innovations, then you’ve already missed the point. The reality is that many accounting professionals are resistant to change—especially when it comes to adopting new tech. Here’s why that matters, and why the responsibility ultimately falls on you as the business owner to find talent that will leverage technology for better business outcomes.

1. Comfort Zones Over Innovation

Many bookkeepers and accountants are accustomed to traditional methods and tools. They might see AI as a threat or an unnecessary complication, especially if they’ve been successful without it. But sticking to the “old ways” will leave your business at a competitive disadvantage.

If your accountant is looking out for you, then it’s a simple decision: would you rather pay for hours vs seconds/minutes for the same task? Would you rather wait hours/days vs only minutes for answers? If your bookkeeper doesn’t understand the benefits, then the technology may as well not exist.

2. Lack of Incentive to Change

Unless pushed, many accounting professionals have little motivation to learn and adopt new technologies. It’s easier to stick to manual processes than to invest time in mastering AI-powered tools. But this resistance means your business could miss out on efficiency gains and insights that technology offers.

3. Technology Is Not a Substitute for Talent

It’s important to recognize that not all accountants are the same. Some see technology as an opportunity to enhance their expertise, while others ignore it altogether. The key is finding talent that’s willing to grow with the times.

4. The Onus Is on You

As the business owner, it’s your responsibility to seek out and hire accountants and bookkeepers who not only understand traditional practices but also embrace new technologies. These professionals can streamline operations, deliver better insights, and help your business stay ahead in a competitive landscape.

5. Benefits of Tech-Savvy Accounting Talent

• Automation: AI tools can automate repetitive tasks, freeing up your accountant to focus on higher-value activities.

• Data Analytics: Advanced technologies provide better insights into your financial performance, helping you make informed decisions.

• Scalability: A tech-forward accountant can help your business scale efficiently without drowning in administrative work.

• Compliance: AI-powered tools can help reduce errors and keep you compliant with evolving regulations.

How to Find the Right Talent

• Ask About Their Tech Stack: During interviews, inquire about the accounting software and AI tools they use.

• Prioritize Adaptability: Look for professionals who are eager to learn and adapt to change.

• Emphasize Results: Hire individuals who can show how they’ve used technology to deliver measurable business improvements.

The Bottom Line

If your accountant couldn’t care less about AI, it’s time to reconsider who you’re working with. Technology is no longer optional—it’s a competitive necessity. By finding accounting talent that embraces innovation, you’ll position your business for long-term success in an increasingly tech-driven world.

Ready to upgrade your financial team?

Message me: Joel.evans@readyhelpsolutions.com

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